Out-of-home campaigns
Fathom product launch
We wanted to make a splash for the release of an all-new Fathom desktop experience, so we decided to launch OOH advertisements in San Francisco and New York City. Using our signature outer space illustrations, we created a campaign that was truly out of this world. Below are some examples of spots that featured our creative, including in the Salesforce Tower in downtown SF, roadside billboards, and at the entrance to Madison Square Garden and Penn Station in Manhattan.
2026 | Art direction, illustration, design, copywriting
Guru brand awareness
To increase brand awareness, Guru launched an out-of-home campaign across New York, San Francisco, and Boston, using bold messaging and simple visuals to highlight how Guru helps teams cut through information overload. I contributed to the campaign concept, provided creative direction to our agency partner, and designed the landing page that connected curious commuters to the brand.
2023 | Art direction, web design